It was bound to happen. Denver, Colorado just has to much history, sports, culture, and business not to eventually rent to a famous person. The fact that I specialize in AWD vehicles with three rows. They are also targeted to have all the bells and whistles. The third row ensures roominess in a vehicle. This person is from the sports world. He is a former Denver Nugget and one of their five greatest players in history. I need to check in with my older sports advisor, Mark Batten, I just haven’t seen some of those older players like he did. If you didn’t see them play how can you really compare?
What is interesting and I’m not sure how unexpected, they asked for a discount. I didn’t even offer a discount because it is in real high demand. I will however offer exceptional service;) My robot cars generally live at the airport. Especially during ski and summer season they are almost constantly booked. My minivan is booked 28 days in March and those other three day are consecutive, there is hope!
At the start of the process the car was listed at my house (various marketing tests) and that is where the customer wanted to pick it up. I really do want to meet the guy, but I’m just a fan. If I met Rod Smith I could talk about his first catch (AMAZING!), Joplin, Missouri or real estate stuff. He just wants and needs a car, he doesn’t need another doting fan. If I did the pickup at my house it would greatly increase the chances of my meeting him. I’d love to get a picture of him next to the car. No athletes are bigger than NBA players! Not even NFL players, and most people don’t realize that. I’d love to get a picture of him and Hope in front of the car. Talk about a size juxtaposition. How else am I going to get a chance to meet him to get invited to a Nuggets game because my car is so awesome. I actually try to steer the renter to picking the car up and dropping it off at the airport. The trip is a long trip and it overlaps an airport rental on both the start and the end.
Turns out they live fairly close to my house and this location works out a lot better than Denver International Airport. Well I’ll make that special trip out to the airport, I might of anyway just because it is a long rental. Throw in the fact that I know who this person is, it’s pretty amazing. I like meeting famous people. I really like meeting future famous people like Denver comic Anthony Crawford. I’ll make a special trip out to DIA (I so hate that, I’ve invested thousands of dollars of technology to avoid it.) I also have to make a special trip back right at the end of the trip.
This will allow me to take the car by Waterways Car wash (damn those people need to sponsor me). This will allow me to have a clear car ready for the renter. I wish I would of been more proactive with this marketing opportunity. The problem is I’m just one guy. I’ve manage to buy four cars, already had two of them, and manage a car for a friend. I’m a one person show who is just now getting ready to expand. If you judge me with the standard of a full time stay at home mom I’m a great business person. I don’t have the budget or the time. I do think of some awesome things.
Pictures with Mr. NBA star and my minivan
“A slam dunk of savings.”
“Shattering the world of rental cars.” (picture a broken backboard)
“Big choice and big vehicles for big renters.”
If not for a few weeks down with a wrenched back, now I know how Larry Bird felt. I used my uptime to close on a new car for the fleet. Not sure if it was the right time, or the right move. The car is awesome and it was to good a deal to pass up. I would of loved to reach out to Turo earlier to see if there is a marketing opportunity. I’ll just continue to provide exceptional customer service and an experience to my renters, and hope for the best.
Well I’m just going to do my job, maybe a little bit extra in this case. If a friend cancels and you happen to have an extra ticket to the Nuggets game and are going is there anybody we can take? I’m happy to help out anyway that I can.